Sleigh the opposition in Shrewsbury’s Christmas Window Competition

Businesses in Shrewsbury are being given the opportunity to sleigh the opposition in
a special Christmas Window Competition – with organisers saying “Yule be sorry to
miss out!”.

Shrewsbury BID is once again teaming up with Shrewsbury Business Chamber to
run the competition which follows a successful event last year – bringing some
colourful relief to the town centre between lockdowns.

Applications for this year’s competition, which will be run along similar lines to last
year, open on November 12, with public voting opening on November 26 and closing
on December 6 at 9am.

Kevin Lockwood, Chair of Shrewsbury Business Chamber, said: “We had a
marvellous response last year and are looking to go bigger and better this year with
hopefully even more businesses within the town centre taking part.
“Christmas is a magical season and promises to be so much better for traders and
shoppers this year.
“We are hoping to see many more people out and about in the town supporting our
local businesses and our Christmas competition will give traders the opportunity to
be creative while putting on a spectacular show of colour for visitors. A real chance
to put themselves in the shop window!

“It’s a great opportunity to spread some festive cheer through a competition which is
completely free and open to anyone. So it’s time to get busy decorating those
windows – we can’t wait to see what you come up with.”

There are three categories: Class 1 – Smaller Shops (up to 18ft wide), sponsored by
The HR Dept Shropshire; Class 2 – Larger Shops (more than 18ft wide), sponsored
by Reclaim Tax UK; Class 3 – Charity Shops, sponsored by Max Ball Virtual
Assistant and trophies will be presented to each category winner.
Prizes for the winners have been generously donated by Henshalls Insurance
Brokers and certificates will also be awarded for the winner and runner-up in each

Emma Molyneux, of Shrewsbury BID, said: “Shop window competitions in the town
are always warmly embraced by traders and Christmas is a particularly great time to
hold one.
“We are delighted to partner Shrewsbury Business Chamber once again following
the success we had last year and hope as many people as possible will take part.
“Shop window decoration makes a real difference to the town and gives us that
warm festive feel – a very welcoming experience for shoppers on what is traditionally
one of the busiest times of the year.”

To enter the competition visit:

Become a Member

Why not join today and help promote your business to a listening audience!

Shrewsbury Business Chamber,
Livesey House,
7 St Johns Hill,